Senior Product Manager

Served as Product Owner (Product Lead) for the company's critical Tech Unification Initiative, identified as the most crucial strategic objective for 2025, aimed at addressing technical silos and enabling scaling.
Stepped into the Product Lead role under extremely tight timelines, successfully assuming all responsibilities and receiving leadership acknowledgment for an "amazing job stepping up" and "keeping everyone locked in" on this high-stakes initiative.
Spearheaded the strategic unification effort across five distinct software stacks and multiple company verticals.
Defined and secured buy-in for a Minimum Viable Replacement (MVR) to consolidate core platform technologies.
Turned around the underperforming Capture Control and Geospatial team, delivering critical items ahead of schedule.

October 2024 - March 2025

Austin, TX

Led the successful launch of Self Capture for Properties, a strategic initiative addressing urgent market demand for remote roof inspections.
This launch directly resulted in accelerated development velocity by 148.15% and generated over $180,000 in new contracts, directly supporting the 2024 goal of securing property owner anchor clients.
Championed a user-centric approach, conducting market research and user testing to inform product development and drive increased adoption and satisfaction.
Completed Product Management Certification and delivered a crucial gap analysis for cross-vertical expansion of Autoflight, achieving key H2 2024 OKRs.
Received the peer-nominated "Jack of All Trades Award" for seamlessly transitioning into the Product Manager role within the Properties team, leveraging prior drone operations and marketing experience.

June 2023 - October 2024

Austin, TX

Led go-to-market strategies for multiple product launches, driving measurable results across various channels.
Developed and executed the North American Solar Scan launch, contributing to $2M+ in revenue from Trade Shows.
Optimized marketing campaigns through data-driven A/B testing and segmentation, resulting in a 30% increase in engagement and a 25% conversion improvement.
Launched the company's first product newsletter, directly contributing to a 20% increase in qualified leads and enhanced brand visibility.
Spearheaded a strategic rebranding initiative that drove significant increases in brand awareness and key metrics, including a 426% increase in total impressions and a 264.6% YoY growth rate for Web Traffic.
Contributed to a rapid 51% year-over-year growth rate for new MQLs and a 112% increase in new contacts through seamless integration of HubSpot, Salesforce, and Google Analytics.
Leveraged understanding of products and customer journeys to support upselling and expansion strategies.
Implemented a robust system for measuring, analyzing, and reporting campaign performance.